信念塑造了我们
在盟博,我们相信价值观在塑造行为的同时,还能提升绩效。作为一个全球网络,盟博的一整套共同的价值观使我们拥有一个强大的社群及关怀文化。
我们的价值观一目了然:
- 尊重所有人
- 尽职尽责地追求卓越
- 对多元化、公平性与包容性的承诺
- 建立在信任基础上的协作
- 对我们的社群和我们的未来负责
这些价值观转化为我们的机构和品牌中数不胜数的日常活动,也转化为盟博在行业中所享有的领先地位,包括:
Media Responsibility
YouTube’s Headstart In Brand Safety Efforts Help Them T
IPG Mediabrands begins a quarterly report on social pla
Diversity, Equity and Inclusion
“Hire more women.” “Hire more Black a
Costly fieldwork means researching LGBTQ+ people is pro
Sustainability and Purpose
There are lots of great ideas and intents being shared
In celebration of Earth Day, IPG Mediabrands’ OOH busin
Privacy and Data Ethics
If Cambridge Analytica had been employed by a large FMC
Last Thursday, Amazon CEO Jeff Bezos stopped the presse