Initiative Wins 2023 China Advertising Marketing Awards (CAMA)

December 20, 2023 | Share this article

The winners of 2023 China Advertising Marketing Awards (CAMA) have been released. At the CAMA Awards, Initiative won a Silver and 4x Bronze for its LEGO, WUSU and Chongqing Beer’s campaigns.

 

LEGO: CELEBRATE THE JOY OF TOGETHERNESS
Short Video Marketing – Silver
Social Marketing – Bronze

 

LEGO: LITTLE HEROES’ BIG POWER!
Integrated Marketing – Bronze

 

WUSU: A THOUSAND HARDCORE MILES
Entertainment Marketing – Bronze

 

BROTHERHOOD AWAKENING IN CHONGQING
Audio Creative – Bronze

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