The winners of 2023 m360 Awards have been released. At the m360’s Awards, Initiative took home 2x Gold, a Silver and 2x Bronze for its LEGO, MSD, Chongqing Beer, Carlsberg and Ultium’s campaigns. UM walked away with 3x Silver and a Bronze for its good work done for Gucci Beauty, Mobil 1 and Schwarzkopf.
INITIATIVE
LEGO: LITTLE HEROES’ BIG POWER!
Media Innovation – Audio Media & Podcast & Radio – Gold
MSD: SAVING LIVES IN SOCIAL TRIBES
Content Innovation – KOL – Gold
BROTHERHOOD AWAKENING IN CHONGQING
Content Innovation – Event – Silver
CARLSBERG: DAILY LIFE WITH SOMERSBY
Content Innovation – Drama Series – Bronze
ULTIUM: DURATION IS NOT EVERYTHING
Content Innovation – Variety Show – Bronze
UM
GUCCI BEAUTY: GUCCI FLORA GORGEOUS JASMINE
Marketing Innovation – Luxury – Silver
Media Innovation – Integrated Media – Silver
MOBIL 1: GO SOCIETAL
Media Innovation – Short Video – Silver
SCHWARZKOPF: POWER TO UNLEASH BEAUTY
Media Innovation – OOH/New Scenes – Bronze
