The winners of 2023 China Advertising Marketing Awards (CAMA) have been released. At the CAMA Awards, Initiative won a Silver and 4x Bronze for its LEGO, WUSU and Chongqing Beer’s campaigns.
LEGO: CELEBRATE THE JOY OF TOGETHERNESS
Short Video Marketing – Silver
Social Marketing – Bronze
LEGO: LITTLE HEROES’ BIG POWER!
Integrated Marketing – Bronze
WUSU: A THOUSAND HARDCORE MILES
Entertainment Marketing – Bronze
BROTHERHOOD AWAKENING IN CHONGQING
Audio Creative – Bronze
